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Freesources

Posted by Robyn Snyder on May 22, 2009

We live in the land of the free and the home of the brave, but are you aware of all of the free resources and tools Solid Cactus offers?  You are already reading the blog, but be sure to browse around through all the categories.
Are you reading eBiz Insider magazine?  If not, start now!  The [...]

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I cried a little this morning…

Posted by Michael Jozaitis on Apr 24, 2009

That’s right, I did.  But, it’s surely not over spilled milk or the stain on my new poplin shirt.
Geocities, yes that beloved relic of ages ago, has finally closed it’s doors…
It’s actually hard to believe that the site was still up and running until a few days ago; but alas, it is no more.
I’ve got [...]

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Getting a break from Yahoo?

Posted by Jean Lloyd on Mar 10, 2009

Yahoo Search Marketing posted on their blog yesterday that for some industries, minimum bid prices will soon be dropping.
So what exactly does this mean? Much like Google used to do (and sort of still does with first page bidding), Yahoo sets a specific minimum bid that you have to hit in order for your ads [...]

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Your Best Keywords…

Posted by Jean Lloyd on Feb 18, 2009

Might just be the ones you’d never use yourself.
Yahoo Search Marketing recently posted a great article about researching keywords for Pay Per Click. I appreciate the fact that they start the article by mentioning something a lot of advertisers forget - think like a customer. It sounds obvious, right? You’d be surprised at how often [...]

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Yahoo Search Marketing Terms Updates

Posted by Robyn Snyder on Jan 23, 2009

In case you were not aware, Yahoo Search Marketing recently updated terms and conditions.
Highlights of the changes include the fact that since Overture no longer exists, former Overture clients are now working with Yahoo! Inc.

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Let’s Make A Deal? Not Anymore!

Posted by Robyn Snyder on Nov 7, 2008

If you are following the Yahoo/Google agreement, you will be interested to know that as per the following from Hilary Schneider, Executive Vice President for Yahoo! U.S., Google has decided to terminate the proposed agreement:
Dear Advertiser,
We wanted to reach out to you directly regarding Google’s decision, announced earlier today, to terminate the advertising [...]

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Yahoo Web Analytics!

Posted by Jean Lloyd on Oct 28, 2008

Jeff P. posted about the new Yahoo Web Analytics the other day, and I wanted to mention it on our blog as well. We’re all very excited to see it roll out over here, and we’re encouraging Yahoo Store owners to test it out. Maybe you’re already using Google Analytics or another analytics tool, but [...]

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