If you have been fortunate enough to share in all of the great sessions at Boot Camp, you experienced this example first-hand; if not, I hope you will enjoy this illustration from the session, Internet Marketing: A Real-World Example, presented by yours truly and Pam Macharola, BlairCandy.com:
> Marketing is like a dating scene; you are [...]

Tags: Consumer Behavior, Internet Marketing, Pay Per Click, Solid Cactus Boot Camp

If you are attending the Solid Cactus Boot Camp that kicked off today (and why wouldn’t you be??), no doubt you were able to sit in on the session that I co-presented with my fellow Team Leader Mike Jozaitis and our team from Google: 10 PPC Mistakes to Avoid. We had a great time working [...]

Tags: Adwords, Google, Pay Per Click, Solid Cactus Boot Camp