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The Art of Optimization

Posted by snigdha.gupta on Oct 20, 2008

Optimize! optimize! Optimize! As an e commerce owner all we work on is to optimize.  But how do we know what to optimize and more importantly when.  Well! This is a million dollar question that a lot of companies claim they can find an answer to.  Well my question to those companies is that if [...]

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Keyword Bounce Rates

Posted by Bradley Hoppy on Sep 16, 2008

A bounce rate is a metric recorded when a person performs a search query that relates to your Ad, then clicks on the Ad and when directed to the landing page, leaves within 10 seconds.To find a true Bounce Rate, utilize Google Analytics and research the most amount of data you have. An accurate assesment can be made [...]

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