Headlines Increase Conversion Rates

Why Headlines -

What am i going to write about in this post? Guess…. Headlines? how’d you know, by the headline?   Yes in our high paced world headlines and taglines are becoming more and more important.  Customers no longer read, they thin slice their way across the internet picking up importance and meanings of pages by a handfull of words that catch their attention.

How Does this Effect Your Site?

If you want to ensure that customers stay engaged in your site it’s important that you have clearly strucutred Headlines and Sub-Headlines throughout all pieces of content.  Whether it’s your “About Us” page, product page or a section page for t-shirts… clearly written and formated headlines will mean the difference between a customer staying on your site or bouncing to a competitor.

Great Elaboratory Link -

Seth Godin elaborates - http://sethgodin.typepad.com/seths_blog/2008/12/dewey-defeats-t.html

Enjoy!