Google Adwords Ad Preview Tool

Have you ever wondered why you aren’t seeing your ads on Google when you know you should be? There are a lot of reasons that this could happen, including budget constraints, low bids and declined ads. However, if your account is in tip top shape and you’re still not seeing your ads, check out the Google Preview Tool. If you log in to a Google account (Adwords, Gmail, Docs, etc) during the day and frequently search your ads, over time you may find that Google starts serving you different ads. The logic is that if you’re searching the same words over and over, but never clicking, then the ads they’re showing you must not be relevant and it’s time to show something different.

Google’s preview tool will give you a clearer picture of what’s really happening with your ads. It also doesn’t count towards your impressions, which will improve your clickthrough rate. It’s also handy for checking out geo-targeted ads that you would otherwise not be able to see. We definitely recommend you check it out!